Why We Stopped Tiivra—and What Comes Next

Tiivra began with an ambitious dream: to build world-class composite-fibre helmets in India at a price below ₹10,000. We knew that at high speeds, composites save and plastics fail. So we set out to build a helmet that could perform when it mattered most, for the growing tribe of riders who were riding at higher speeds.

We obsessed over every detail. We used CFD testing to develop a shell and spoiler that generated downforce and remained stable at speeds approaching 190–200 km/h. We precisely aligned the vents, EPS channels and exhausts to improve airflow, reduce noise and create a more aerodynamic riding experience. At approximately 1,350 grams, it was one of the lightest helmets in the world. We made mistakes, iterated, and kept improving and learning.

It was a helmet we were deeply proud of.

But building an exceptional product and building a sustainable business are not always the same thing.

Our manufacturing process could produce only around 5,000–6,000 helmets annually. At that scale, the ₹50–60 lakh cost of ECE certification became difficult to justify. And scale actually made this product more expensive, with newer resin systems and heated moulds requiring further capex.

To continue, we would have needed to price Tiivra at approximately ₹17,000–₹18,000. That wasn't a viable price.

So we made a difficult decision. We stopped Tiivra — because we simply couldn't manufacture viably.

Then we saw another problem hiding in plain sight.

The Birth of Tvarra

Women and children travel on two-wheelers every day, yet most helmets have never truly been designed around them.

Women ride. Women commute. Women travel as pillions. Children travel with their families. Yet they wear no helmets, or wear wobbly helmets — head circumference differs, just like foot size or height. We stumbled on the fact that the helmet industry sold the smallest size for men as women's, because they simply did not invest in smaller moulds.

That was the white space that became Tvarra.

Tvarra creates helmets specifically for women and children — designed and engineered for them, not just by padding men's helmets. The category was rife with helmets under ₹1,200, with poor shell material, low density EPS and cheap finishes. Our current open-face range is intended to bring more women into the helmet-wearing category, particularly those who might otherwise ride without one. This is DOT / ISI certified.

We are introducing DOT-certified full-face helmets by September 2026.

Tiivra taught us how to pursue engineering without compromise. Tvarra gives that pursuit a larger purpose: helping protect millions of women and children who have been overlooked for far too long.

— Alpana Parida, Founder